What will you display in your trade show booths?

If you are new to trade shows and you are confused about what products to display and what gifts you should be giving to your visiting customers, here are few tips which can help you out.

The basic mantra is keeping your exhibition booth simple, like having some brochures. Keep some product available for people who want to purchase on the spot or you can keep some product samples handy so that if someone is interested in your products you can give them samples to try. Or you can show them demos and presentations of the products. Don’t forget to keep a list of interested people with their name, company name, phone number and email. This will help you to turn your visitors into your potential customers.

Now what would you give away to people who visit your booth at a trade show, here comes the branding, the branding of your company.

Here are some ideas which you can use:

• Keychain with logo and name of your company written on it
• A calendar with the company logo, website address, phone number, and E-mail address
• A mouse pad with the company logo, website address, phone number, and E-mail address
• Pens or Caps or T-shirts, Yardsticks with the company logo, website address, phone number, and E-mail address
• Print badges with your campaign and company message
• A little foam rubber ball with the company logo which can squeeze to relieve tension
• Letter openers with company logo